Serva is an AI operations layer that lives inside WhatsApp Business, replying to customer inquiries the instant an owner can't — without ever guessing on something it doesn't know.
WhatsApp Business is the number printed on the storefront, the Google Maps listing, the Instagram bio. But the person reading it is also cooking, cutting hair, or driving — so the message waits, and the customer doesn't.
The same person answers WhatsApp, runs the till, and does the actual job. Something always loses.
A booking inquiry answered an hour later is usually a booking that already went to a competitor.
Lost customers don't show up on any report. The owner never sees what they didn't get to.
Most AI tools compete on how clever their answers sound. Serva competes on knowing exactly when not to answer — and handing that moment to the owner instead.
Replies instantly using information the merchant has confirmed — nothing else.
Drafts a response for anything with a little risk attached, and waits for a tap before it goes out.
Serva never touches these — it alerts the owner the moment one comes in, full stop.
Every open thread sits in exactly one of four states, shown in large, unmistakable type built for an owner glancing at a phone between tasks.
Needs the owner's judgment before anything is sent.
→Serva is replying, but still gathering details like date or party size.
→Every detail is in. Just one tap to confirm the booking or order.
→Closed out. Nothing left for the owner to act on.
Each phase exists to de-risk the next one — proving the AI reduces owner intervention before asking anyone to scale spend or headcount.
Validating that Serva can carry the bulk of inquiries without the owner stepping in.
Target: owner intervention below 20–30%Proving the RM 30/month model holds once merchants are paying for it, not trialling it.
Establishing Serva across Malaysia's primary commercial corridors, led by Kuala Lumpur and Selangor.
Serva is built on infrastructure that takes the same questions a regulator or a careful merchant would ask — and answers them before being asked.
Connected through Meta's official Business verification — not a workaround, not a scraper.
When information isn't confirmed, Serva says so and collects the details an owner will need — it never fills the gap with a guess.
Growth runs on single-tier referral rewards, deliberately structured to stay clear of Malaysia's direct-sales regulations.
We're sharing the full model, the beta results, and the roadmap with a small group of partners and investors.
hello@leonexai.com →